Integrations
Google Analytics / Ads with Consent Mode
Configure GA4 and Ads tags to respect consent
Available on the Pro plan and above. See pricing for what each plan includes.
Set up GA4 and Google Ads so they respect consent.
GA4
- In GTM, open your GA4 config tag.
- Enable Require consent and add
analytics_storage. - Fire GA4 config after GetCookies sets consent (Consent Initialization trigger for GetCookies tag).
Google Ads tags
- For conversion tags, require
ad_storage,ad_user_data,ad_personalizationas needed. - Use Consent Mode v2 so Google receives granular signals when denied.
Defaults
- Deny non-necessary categories by default for EEA/UK/CH.
- Grant only after user accepts.
Testing
- GTM Preview: conversions and GA4 should be blocked pre-consent.
- After accepting, conversions should fire; after rejecting, they should stay blocked.
- Use Chrome DevTools → Network to confirm consent pings reflect user choices.
Still stuck?
Email [email protected] with your domain and what you tried. Signed-in customers can also open a ticket from the dashboard.